BBCi Page Numbers

Posted on 3 November 2004 in BBC red button, Interactive TV (No comments)

Well the press release has gone out. It could only mean one thing. Page numbers will be hitting BBCi very soon.

There's nothing quite like re-using a 30 year old concept is there? After all...

"Consumer research suggests that page numbers are easy, memorable and an effective way to reach the content."

BBC Press Release on page numbers

Although if we're honest, only easy and effective due to 30 years of ingrained usage.

Of course, hard as it is to believe, not everyone likes page numbers. As part of this project we did a lot of research and I did meet people who can only use Ceefax by using the colour buttons on their remote and getting around that way, or even worse, keeping a piece of paper with all the key numbers next to their remote control.

In fact of the Ceefax users I saw, only about half of them actually remembered page numbers - the rest got around by those kinds of methods. Which is why the release of page numbers on BBCi has something extra that's not mentioned in the press release - something that makes getting around wonderfully easy for those people who can't remember seemingly random three digit numbers.

But for details of what that is, well you're just going to have to wait until we've launched... Won't be long now. After all, there's been a press release...

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